Bachelor of Business Administration (Honours / Honours with Research)
Digital Business (Kochi)
Eligibility
The minimum qualification required to apply is a pass in the 10+2 examination in Science / Commerce/ Arts from PUC / ISC / CBSE or equivalent board.
Overview
In today's rapidly evolving marketplace, the necessity for a program in Digital Business is paramount. With organisations increasingly reliant on digital solutions to enhance their operations, understanding these technologies and their applications is crucial for success. At JAIN (Deemed-to-be University) - Center for Management Studies; we are proud to be recognised among the best BBA in digital business colleges. We offer a comprehensive curriculum tailored to equip students for the digital economy.
Why Choose a BBA in Digital Business?
Our BBA Digital Business Course focuses on the transformative impact of digital technologies on contemporary business practices. This dynamic program covers a wide range of digital business courses designed to provide graduates with the skills needed to successfully navigate the complexities of the digital economy.
As businesses undergo digital transformations to improve efficiency, customer engagement, and competitiveness, the BBA Digital Business degree programme positions students at the forefront of this shift.
Study Campus
JAIN (Deemed-to-be University), Kochi
Knowledge Park, Nirmal Infopark
Kakkanad, Kochi - 682 042
Telephone : 0484 435 5555
Email : [email protected]
Curriculum Structure
The BBA Digital Business Syllabus encompasses essential subjects such as e-commerce, digital marketing, data analytics, and emerging technologies. Our programme is designed to provide you with a solid foundation in business fundamentals while offering specialised courses in digital business management and digital marketing. The focus on BBA Hons Digital Business opens up further academic and career opportunities, equipping students with enhanced knowledge and skills.
- Business Accounting
- Quantitative Techniques for Decision
- Making
- Entrepreneurial Foundations and Digital Business Essentials
- Modern Marketing
- English - I
- Kannada - I
- Sanskrit - I
- Hindi - 1
- Additional English
- Mind Management and Human Values 1
- Td-Pcl
- English 2
- Doing Business in India
- Business Applications of AI and Analytics
- Consumer Psychology
- Kannada 2
- Hindi 2
- Sanskrit 2
- Additional English 2
- Td - Pcl
- Mind Management and Human Values 2
- Indian Bazaar
- Environmental Studies
- E-Commerce and Platform Business
- Models
- Design Thinking
- Administrative Theory and Thinkers
- Introduction to Tourism
- Retail Management
- Introduction to Family Managed
- Business
- Open Elective
- Business Oriented Computer
- Application
- Td-Pcl
- Business Finance
- Indian Constitution
- Growth Hacking and Digital Marketing
- Influencer and Email Marketing
- Administration and Governance
- Tourism Marketing
- Basics of Logistics and Supply Chain
- Management
- Strategies in Fmb
- Td - Pcl
- Open Elective
- International Business
- Income Tax - I
- Legal Aspects of Business
- Tech-Enabled Innovation and Product
- Development
- Digital Business Models
- Development Administration in India
- Distribution Management For Global
- Supply Chain
- Emerging Fundamentals of Tourism
- Finance and Taxation for Family
- Managed Business
- Open Elective
- Emerging Technologies in Business
- Td-Pcl
- Income Tax - Ii
- Venture Capital and Startup Financing
- Future Marketing Trends (AI and Ml)
- Contemporary Issues in Public Administration
- Procurement, Storage and Warehouse Management
- Tourism in India
- Basics of Logistics and Supply Chain Management
- Td - Pcl
- Open Elective
- E-Commerce
*Semester VII and VIII curricula will be available shortly.
Career Outcomes
Graduates from the BBA in Digital Business will find ample opportunities in a fast-growing job market. The demand for professionals skilled in areas such as digital strategy, E-commerce, social media marketing, and data-driven decision-making is at an all-time high. Career paths for our graduates include:
- Digital Marketing Manager
- E-commerce Manager
- Business Analyst
- Product Manager